Crack the Safe
Connect a target audience to your brand with the unique ‘Crack the Safe’ sweepstake. Place the safe at an event and collect leads while making an impact on visitors.
By offering an interactive and engaging experience, people are encouraged to leave their data. A win-win situation, of course, as each entry brings you closer to your lead generation goals while giving your customers a chance to win great prizes!
GDPR-compliant lead generation
Boost brand loyalty
Give your target audience a chance to win great prizes
How does Crack the Safe work?
Why run a sweepstake with Lotify?
Certified drawing
Our draw system is GLI-certified and meets the strictest (inter)national standards.
Organize responsibly
Protect your brand and participants, organize responsibly.
User-friendly tool
Users of the Lotify platform describe Lotify as simple and effective.
Custom solutions
We provide a tailored solution for every goal.
Staatsloterij Crack the Safe
At the Huishoudbeurs, the Dutch State Lottery faced the challenge of generating high-quality leads that could be converted into potential subscription-based players. But how do you grab attention at such a busy event?
Solution
A custom safe was developed and produced, powered by Lotify’s software. The concept was simple: visitors had the chance to crack the safe after signing up, and by leaving their contact details, they entered to win attractive prizes.
Results
The ‘Crack the Safe’ campaign met its objectives. Notably, it achieved an impressive 50% opt-in rate — a clear sign of the audience’s engagement and interest at the Huishoudbeurs.
%
Opt-ins
>
Prizes
,000
Participants
Whether you're organizing a lottery as a large national foundation or for a small local initiative, we can help you! See who has gone before you.