Discover the 9 different sweepstakes: which one fits your target audience?

There are so many different sweepstakes these days that it can be a challenge to choose the right one. What do you want to achieve, and which sweepstake best matches your target audience? In this blog, we will introduce you to our diverse range of sweepstakes, which you can fully customize to align with your brand or organization. And don't worry about the rules—we always follow the guidelines set by the Dutch Gambling Authority (KSA).

1. Voucher & Win

   The "Voucher & Win" sweepstake gives participants a voucher with a chance to win a prize. After making a purchase or participating, they receive a code to enter and see if they have won. While redeeming the code, participants provide their details, generating valuable information. This sweepstake not only increases participant engagement but also stimulates sales. Read more about this sweepstake in the case of Flevosap, where 20,145 participants provided valuable insights and generated more commercial opt-ins.

   
   

2. Scan & Win

   The "Scan & Win" sweepstake makes it easy for participants to enter by simply scanning a QR code. After scanning, they enter their details and immediately see if they have won. This sweepstake is quick and interactive, driving high engagement with a low entry barrier. It provides your brand the opportunity to easily collect data while increasing interest from your audience.

   
   

3. Crack the Safe - The Interactive Sweepstakes

   Lotify's "Crack the Safe" sweepstake is an exciting and interactive experience where participants are challenged to crack a physical safe—perfect for locations like trade shows or events. Participants receive a unique combination via email to unlock the safe and win amazing prizes. During participation, they provide their details, generating valuable insights for your brand. This sweepstake not only creates a sense of thrill and excitement but also increases engagement with your audience. With the ability to fully customize the safe, it aligns seamlessly with your brand identity and encourages interaction with your customers. Trek, for example, gathered 900 new leads in just one day. The safe is available for both rental and purchase—check the pricing page for more information.

   
   

4. Survey & Win The "Survey & Win" sweepstake allows participants to win prizes by answering questions. Participants fill out a short survey, sharing their knowledge or opinions on relevant topics. This sweepstake is not only a fun way for participants to test their knowledge, but it also provides valuable insights for your brand. By gathering feedback, you can better understand your target audience’s preferences and needs.

   
   

5. Sign Up & Win - A Low-Barrier Sweepstakes This is perhaps the most accessible sweepstake. Participants simply need to sign up to enter the sweepstake. By filling out their details, they can immediately participate. This makes the sweepstake highly accessible to a wide audience, quickly growing your mailing list or customer database. Additionally, you can fully customize the entry page to align with your brand. An ideal way to generate new leads and engage your audience! Learn here how the Municipality of Reimerswaal used the sweepstake to promote sustainability among its residents.

   
   

6. Spin & Win

   Lotify's "Spin & Win" sweepstake is a fun and exciting way to win prizes. Participants spin a virtual wheel and immediately discover if they've won. This interactive sweepstake grabs attention and drives high engagement by appealing to everyone with its element of chance and suspense. Additionally, participants provide their details, generating valuable data for your brand. With the ability to fully personalize the wheel, you can tailor the sweepstake to perfectly fit your brand identity and engage your customers in a fun way.

   
   

7. Scratch & Win

   The "Scratch & Win" sweepstake gives participants the chance to win prizes by scratching off a hidden layer. Under the scratch-off area, they will find a unique code that they can enter to see if they've won. This low-barrier and interactive sweepstake generates high engagement and encourages participation.

   
   

8. Choose Your Prize - The Personalized Sweepstakes

   The "Choose Your Prize and Win" sweepstake offers participants the unique opportunity to select the prize they want to compete for. After choosing their favorite prize, they enter their details to enter for that specific reward. This sweepstake creates strong personal involvement, as participants have control over what they want to win, which increases their motivation to participate.

   
   

9. Predict & Win

   The "Predict & Win" sweepstake challenges participants to make a prediction, such as the outcome of a match or the answer to a specific question, to win prizes. After submitting their prediction, they enter their details to join the draw. This sweepstake boosts engagement because participants actively think and wager their knowledge or luck to win.

Are you ready to set up your own sweepstake and increase your audience’s engagement? Contact us today and discover how we can work together to create a custom sweepstake that perfectly suits your organization!